Guillermo De La Rosa is Armadillo Homes' sales manager in Laredo. He serves in a variety of capacities, from handling advertising and marketing to training the sales force and ensuring that homes are ready for closing.

Guillermo has a strong background in the service industry which stands him in good stead at Armadillo Homes. He understands the importance of listening to customers and translating their needs and desires into realities. He focuses his sales team on doing what it takes to help families achieve their dream of homeownership. "My most memorable experience has been helping families buy their first homes after they'd been denied their dream by other homebuilders."

He's a graduate of J.W. Nixon High School in Laredo and Laredo Community College in Laredo, Texas. He volunteers as a football and basketball coach at Matias De Llano Elementary and as a baseball coach for Del Mar Little League.